Air metrics | Analítica e Inteligencia Financiera avanzada

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7 min.

Analyzing New, Upsell, Downsell, and Stable Revenue for Strategic Growth

In today’s competitive SaaS landscape, gaining a clear understanding of your revenue streams is critical for strategic decision-making....

5 min.

Mastering Customer Metrics: Acquisition, Retention, and Churn Through a Time-Based Approach

In the fast-paced world of business analytics, understanding customer trends over time is essential for sustainable growth. Through...

5 min.

Unlocking Growth with Cohort Analysis: The Key Metrics Every Business Leader Needs to Master

Cohort analysis is a powerful tool, especially for SaaS and subscription businesses, offering deep insights into customer behavior and...

3 min.

Customer Growth Rate, Churn Rate, Avg Purchase Value, Avg Purchase Frecuency and Avg Lifespan

Essential Customer Metrics for Startups: Driving Growth and Maximizing Retention In the fast-paced world of startups, understanding and...

3 min.

Moving average of a cumulative Net Revenue Retention (NRR)

As a data analytics and finance expert, Core financiero would advise against calculating a moving average for cumulative Net Revenue...

1 min.

Running Customer Lifetime Value (CLTV) and Running Customer Lifetime Periods (CLTP)

Let's break down each metric in detail: 1. Running Customer Lifetime Value (CLTV): This metric calculates the average revenue a business...

5 min.

Customer Adquisition Cost (CAC), Customer Lifetime Value (CLTV), CAC Payback Period (CPP) and its ratios.

To help you define the Customer Lifetime Value (CLTV) and use it effectively to calculate other key SaaS metrics such as the CAC Payback...

14 min.

Métricas avanzadas para CEO, CFO, CMO y CRO en empresas SaaS o de servicios recurrentes, y perpectiva del Venture Capital

Métricas avanzadas para juntas directivas en empresas SaaS o de servicios recurrentes; y perpectiva de VCs

5 min.

El Director Financiero debe ser un socio estratégico del negocio, no solo táctico y operativo... 🤔

Seamos sinceros. Muchos directores financieros solemos quedarnos atrapados en las trincheras tácticas y operativas. ¿A menudo te has...